Fandoms used to be just a group of people who like the same STARs, but fandoms have evolved into a heavily collective and strategic force, making them go the extra mile in their activities to promote their STARs on their own.

​

Whether it's K-Pop, P-Pop, V-Pop, Pop,  J-pop, etc, active fandoms tend to be well structured, and have a daily scheduled task, which turns them into Super Fans. These Super Fans are nowadays called 'Stans'.

​

Whether they are students or young professionals, they go through a daily routine of launching promotion campaigns and spreading them massively on social media to encourage more streaming and views of their STARs' music videos or events.

​

Being K-Pop fans ourselves, we noticed that the devotion and time spent by the Stans often go unnoticed. Thus was the birth of Stan World with a mission to reward these fans with the credit they deserve, an opportunity of creating a new economy captured from fan interactions and activities.